Oona Carpet

Oona

About

A Play Between Shapes and Contrasts

Designer Simon Legald has created Oona for Normann Copenhagen. Oona is a range of three hand knotted rugs with a simple and graphical feel. Oona is a play between shapes and contrasts. Clean lines and soft curves meet each other and go to create three unique shapes that are neither round nor square. A simple, immersed line of a darker shad breaks up the plain color of the surface.

When designing products, Simon Legald often goes into depth with details. He has, for example, given each of the three rugs in the Oona range a different corner radius, thereby creating a variation in design while maintaining the same mode of expression.  

Simon Legald explains: ”I have tried to create a rug where it is primarily the shape that makes it decorative. I have added a sharp line, which is a simple detail that accentuates the shape by creating asymmetry and works as a visual contrast to the soft rounded edges.”

Design: Simon Legald
Designer

Simon Legald

Simon Legald graduated from The Royal Danish Academy of Fine Arts in the summer of 2012. His work consists of both small- and large scale products. Simon’s designs are often created in a dialogue between craftsmanship and industry. He also likes to incorporate the techniques that are necessary for the structure of a product into the design by highlighting them visually.

“Honesty is what makes a product understandable and is what describes the products functionality. If you understand the product, it does not need any explanation. The essence of my design is for it to be bought and used. Therefore, it has to satisfy not only the functional aspects, but also the psychological and aesthetic needs. For me simplicity describes the true identity of objects and makes them trustworthy. In my design, I try not to add any unnecessary details. I work with simplicity by highlighting the necessities instead of hiding them. It gives the product a simple and honest expression.”

Simon Legald